W.E. Waterlander MSc

Which working days present: all days (fulltime)

Introduction

Wilma graduated in 2007 in the study of Biomedical Sciences; with a specialization in Public Health Research (Msc.). Since November 2007, she is working at the VU University Amsterdam on her PhD project entitled: ‘Feasibility and effectiveness of pricing strategies to change dietary behaviour among low-income groups.’ Wilma her research interest lies in the field of ‘prevention and the food environment’.

Academic training:
Msc. Biomedical Sciences (Public Health Research)
Bsc. Health Sciences

Research Projects:
Main Study:
‘Feasibility and effectiveness of pricing strategies to change dietary behaviour among low-income groups.’

Sub studies
1. Delphi Study: Identification of feasible and promising pricing strategies in various point-of-choice settings in the Netherlands
2. Focus group study: Low-income consumer’s perceptions of pricing strategies to promote healthy nutrition
3. RCT: The Virtual Supermarket. An experimental study into the potential effectiveness of pricing strategies among low-income groups
4. RCT: Promotion of fruit and vegetables consumption among low-income groups using a pricing strategy

Selected publications
1. Wilma E Waterlander, Ingrid HM Steenhuis, Emely de Vet, Albertine J Schuit, Jacob C Seidell. Expert views on most suitable monetary incentives on food to stimulate healthy eating. European Journal of Public Health (2009, in press)

2. Wilma E Waterlander, Wendy E de Haas, Inge van Amstel, Albertine J Schuit, Jos WR Twisk, Marjolein Visser, Jacob C Seidell and Ingrid HM Steenhuis. Energy density, energy costs and income – how are they related? Public Health Nutrition (2010, in press)

3. Anika de Mul, Wilma E Waterlander, Ingrid HM Steenhuis, Jacob C Seidell. Prijs als factor in voedingskeuze (Price as factor in food choice) - Een onderzoek naar de rol van prijs in voedingskeuze en de mogelijkheden van prijsmaatregelen om de consumptie van gezonde voeding te stimuleren. - EMGO Rapport - Amsterdam. Department of Health Sciences and the EMGO Institute for Health and Care Research. VU University Amsterdam: 2009. Available at: http://www.minvws.nl/kamerstukken/vgp/2009/onderzoek-prijs-als-factor-in-voedingskeuze.asp

4. Waterlander WE, de Mul A, Schuit AJ, Seidell JC, Steenhuis IHM: Perceptions on the use of Pricing Strategies to stimulate Healthy Eating among Residents of deprived Neighbourhoods: a Focus Group Study International Journal of Behavioral Nutrition and Physical Activity 2010; 7(44): doi:10.1186/1479-5868-7-44.  

5. van Rijnsoever MP, Tromp E, Waterlander WE, Schutz FN, Steenhuis IHM: Verschillen in leefstijl en gezondheid tussen mensen met en zonder schulden. Tijdschrift voor Gezondheidswetenschappen (TSG) 2011; 89(1): 43-50. PDF

Waterlander, W.E., Scarpa, M., Lentz, D., and Steenhuis, I.H.M. The virtual supermarket: An innovative research tool to study consumer food purchasing behaviour. BMC Public Health 11: 589.PDF